Strategist, writer & foresight specialist based in Berlin



Please note: Much of my work deals in the future, making it difficult to publicise. What I can share is here for you to explore.

Solbari


Work
Strategic foresight
Brand strategy
Brand voice
Creative strategy

Team
Studio Round
Brief
Evolve an innovative specialist in sun-protective clothing from a product-led business to a purpose-led brand.

Solution
Empower adventure, niche interests and changing post-pandemic priorities. Translate technical innovation into emotional benefits. Become a trusted advocate for good skin health in a category (and world) riddled with disinformation and uncertainty.