Strategist, writer & foresight specialist based in Berlin



Please note: Much of my work deals in the future, making it difficult to publicise. What I can share is here for you to explore.

Sydney Writers’ Festival


Work
Creative strategy
Campaign copy

Team
Studio Round
Brief
Spread the word of Australia’s finest literary festival through a campaign that captures the hearts and minds of audiences.

Solution
Invite people to come together with an open disposition. Use an absurdist lens to encourage the audience to view the festival from a new vantage point and see the value in challenging their own beliefs and perspectives.