Gilt
Work
Brand strategy
Naming
Experience philosophy
Brand voice
Creative strategy
Team
Studio Round
Media
Broadsheet, Denizen,
Heart of the City
Brand strategy
Naming
Experience philosophy
Brand voice
Creative strategy
Team
Studio Round
Media
Broadsheet, Denizen,
Heart of the City
Brief
Build the brand and define the experience of the latest offering from celebrity chef and restauranteur, Josh Emett.
Solution
A local culinary institution with a distinctive voice that speaks to the lineage of classic European brasseries while honoring its historic place in Auckland’s legal district.
Build the brand and define the experience of the latest offering from celebrity chef and restauranteur, Josh Emett.
Solution
A local culinary institution with a distinctive voice that speaks to the lineage of classic European brasseries while honoring its historic place in Auckland’s legal district.
![](https://freight.cargo.site/t/original/i/c7b604c06521b116fe9fcf6c984287bd4028db655520745d06d4a0824bd8a3c8/5.png)
![](https://freight.cargo.site/t/original/i/07e760565fa9767455f48f09000aeb17c689e730c950f69b804b4cd2f37c02bb/4.png)
![](https://freight.cargo.site/t/original/i/e1028499c35d2cc29e3be373eaa20bad9f75e58c50a7089e68e87f1c12760427/7.png)
![](https://freight.cargo.site/t/original/i/4f759cd51a466259e4c6ec184f954f658a3777164bdab61fecad8a4ec8b0193f/2.png)
![](https://freight.cargo.site/t/original/i/19373267e8335f7b0f89e9b93d16c3c2680d11cefb28f1a6b4b9dec265e654f3/3.png)
![](https://freight.cargo.site/t/original/i/353ec0f71ff13b2165bed86bf9a1aad096a31509208bcb4c36065615688ec23d/1.png)
![](https://freight.cargo.site/t/original/i/0a6685beb5ba40cc9580725e05672a3bac6b16bbff69e5e9941d62fbe42b0355/6.png)